Job Description

      
 

Job Title:  Vice President of Communications

 

Job Location:  Orlando, Clearwater, Fort Lauderdale or Jacksonville

 

Work Hours:  Full-time

 

Grade:   209

 

Reports To:  Region Leader

 

Who We Are:

 

The Alzheimer’s Association is the leading voluntary health organization in Alzheimer’s care, support and research. Our mission is to lead the way to end Alzheimer's and all other dementia - by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

 

At the Alzheimer’s Association, our employees are at the core of all we do. Our network of more than 1,700 employees across the United States makes a difference each and every day for those impacted by Alzheimer’s and those at risk for the disease.

 

We warmly invite qualified applicants to consider this opportunity to make a life changing impact on the millions living with Alzheimer’s, their caregivers and those that may be diagnosed with the disease in the future.  Read on to learn more about the role, then visit www.alz.org to find out more about who we are and why we've been recognized as a Best Place to Work the last eleven years.     

 

Position Summary:

 

The Alzheimer's Association is looking for a dynamic, experienced professional to serve as a leader in communications and marketing. The Alzheimer's Association provides a variety of education, information, advocacy, fundraising events and support services to persons with dementia, their families, health care professionals and the community.  The Vice President of Communications supports these efforts and the mission of the Chapters and the State of Florida by increasing concern about Alzheimer's disease, raising awareness about the Association and motivating target audiences to get involved.

 

Responsibilities:

 

Essential functions and responsibilities include, but are not limited to:

 

  • Collaborate with Regional Leader, other key stakeholders, chapter executives, and communications team to develop and execute an effective communications plan in compliment to the Alzheimer's Association's National strategic plan; implement strategies that will broaden and deepen impact of the region's strategic objectives including enhanced concern and awareness with the Association's champion audience and other sub audiences
  • Assure compliance with all Alzheimer's Association branding policies, procedures, standards and applicable regulatory requirements; promote Association-wide programs and initiatives
  • Design a comprehensive strategic plan to meet the Regional goals and objectives for concern and awareness as it relates to National strategic implementation goals for the Association's new strategic plan
  • Lead year-round strategic media relations outreach to secure editorial news coverage and realize earned media impressions goals
  • Identify and create/edit compelling pitches and press materials in AP Style
  • Manage and oversee the organization and implementation of media interviews
  • Conduct media training as necessary for staff and volunteers
  • Manage and maintain a robust media list
  • Cultivate relationships with key reporters and major media outlets     
  • Manage oversight of Region's social media accounts (Facebook, Instagram, Twitter, LinkedIn, YouTube)
  • Ensure strategic and engaging posts that promote the full mission of the organization
  • Leverage analytics to expand social presence      
  • Manage and help edit and oversee creative and compelling blogs
  • Manage communication and print materials, e-newsletter, advertising, web content and design
  • Manage branded materials and provide guidance and oversight to Association staff on key messages, signature events, web and other communications as assigned
  • Represent the Region's Communications efforts at National level, including serving on the Marketing Council, when applicable
  • Manage, monitor and report on the effectiveness of marketing efforts
  • Report all measurements that apply to strategic goals as directed by the Association
  • Provide leadership, training and supervision of communications managers
  • Develop a sense of shared mission with staff to jointly achieve organization-wide goals and support the success of each department

 

Qualifications:

 

  • Bachelor's degree in public relations, communications, or related field
  • At least five years of management experience supervising remote team members
  • At least 10 years of leadership experience in marketing, communications, development or business-related field
  • At least 10 years of experience managing large-scale marketing initiatives and regional campaigns
  • Advanced experience in regional budget creation and management for multiple markets
  • Experience with regional markets most specifically large and mid-sized Florida markets
  • Experience with communications in Alzheimer's disease or other healthcare issues is a plus
  • Must have a valid driver's license

 

Knowledge, Skills and Abilities:

 

  • Proven ability to develop key stories and successful media pitches
  • Proficient in Microsoft Office products, especially Word, Excel, Power Point and Google applications
  • High level of integrity, diplomacy, and initiative
  • Ability to work independently and in a team-oriented environment
  • Ability to establish and maintain effective working relationships
  • Ability to prioritize workload and meet deadlines
  • Ability to communicate in person, by phone and electronically with internal and external constituents
  • Ability and willingness to work evenings and weekends as needed
  • Ability to analyze data and present in written and oral form
  • Ability to stand or sit for long periods of time
  • Ability to lift maximum of 30 lbs
  • Ability to travel locally and regionally as needed to perform job duties
  • Knowledge of community media resources
  • Strong organizational skills to organize, implement and evaluate communication initiatives
  • Strong written and oral communication skills; strong public speaking skills
  • Advanced level media and AP style writing
  • Proven record/portfolio of creative and compelling writing

 

Employees working 24 hours/week or more are eligible for a comprehensive benefits package, including medical, dental, vision, flex accounts, short and long-term disability, life insurance, tuition reimbursement, generous PTO as well as an annual Cultural & Heritage Day and Volunteer Day of their choosing. They are also eligible for our gold standard 401(k) retirement plan.

 

Full time employees (37.5 hours/week), will enjoy all of the above plus an annual School Visitation Day an Elder Care Facility Day of their choosing, plus Caregiver Leave.

 

The Alzheimer’s Association is committed to diversity, equity and inclusion in the workplace and provides consideration for an employment relationship without regard to race, color, religion, sex, sexual orientation, gender expression, gender identity, genetic predisposition, national origin, ethnicity, disability, veteran status, or any other characteristic protected by federal, state or local law.

 
 

Application Instructions

Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!

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